Three-quarters (74%) of retail shoppers abandon purchases after adding items to a shopping cart. What’s interesting for us are some of the reasons behind these pretty shocking statistics. Here are three of the top reasons given for cart abandonment, and some thoughts on how BuyNow helps to close the loop.
For brands to win customers over they need to delight and surprise them by setting new expectations in service. That…
Brands who choose to invest in display advertising must try new strategies to tackle the issues of banner blindness, wasted…
As our recent report reveals, Australia is following closely in the footsteps of the US and UK when it comes to online shopping habits and innovations…
As part of our campaign to get brands to maximise the digital commerce opportunity, we’ve put together a timeline of…
Digital marketers! Have you heard the news? People love mobile phones. Honestly, consumers can’t get enough of internet-enabled portable devices….
Social media’s role in any company’s marketing strategy should not be underestimated. Billions of potential consumers can now be reached…
No longer just a fancy word to throw around in meetings, programmatic has grown up: of the £2.3bn spent on display ads…
Whether you think it is a buzzword best left in 2014, a useful way to describe the things that you…